A look at the High Desert region may have you scratching your head: credit tenants have continuously established themselves within the market despite the Great Recession.  Even existing companies have expanded their foothold, adding multiple locations throughout.  So, what gives?

People. Location. Economics…that’s what.  The High Desert region, also known as the Inland Empire North, includes the cities of Apple Valley, Adelanto, Barstow, Hesperia, Victorville and surrounding unincorporated communities with a total population exceeding 450,000.  In 2010, the City of Victorville was named the 6th Fastest Growing City in the United States. People are drawn out of the congested coastal cities to enjoy the spacious landscape, infamous good weather and close proximity to L.A. and Las Vegas.

In addition to retailers, many logistics & manufacturing companies have set roots in the region because of the expansive land available, the close proximity to coastal ports, access to interstate freeways, railways and SCLA (Southern California Logistics Airport).

Affordability is the final factor in fueling the success of the High Desert Market.  Land prices and lease rents are substantially lower than primary and secondary markets, making it an undeniable option for many.

The High Desert Market continues to attract new credit tenants and existing tenants find lucrative opportunities to expand and capitalize on this growing region of Southern California.